About Us


What distinguishes OnAsset from competitors is its dedication to innovation. With little investment in marketing, the company has grown on the strength of its products and leadership.

The short story of a long history of
innovation in asset management technology

OnAsset was founded (as SAVR) in 2005 with a focus on industrial RFID track and trace technology. Not long after its founding, the SAVR team met with global logistic providers seeking to leverage technology to provide greater insight into their operations. These engagements prompted a shift in direction for the young company and OnAsset as its known today was born.


By 2006, founder Adam Crossno had developed the prototype SENTRY. In 2007, additional tracking devices, smart containers, and the first visualization platform came about. The vision platform evolved in stride with the tracking technologies and, in 2009, OnAsset introduced the Vision Platform & Control Tower and SENTRY devices became commercially available. At the time, smartphones didn’t yet exist, and widespread awareness of the power and potential of real time cargo tracking and sensing wasn’t commonplace.

Deep Roots in Aviation

Prior to OnAsset creating the world’s first tracking device formally approved for use on aircraft using its patented FlightSafe® technology, the regulatory landscape did not account for the use of tracking devices in air cargo. Through significant effort to comply with regulations, and active engagement with airlines and regulatory agencies, OnAsset was proud to be the only IoT solutions company invited by the Federal Aviation Administration (FAA) to sit on the Portable Electronic Device Aviation Rulemaking Committee (PED-ARC) that developed the first formal regulations governing the use of active cargo tracking devices on commercial aircraft. OnAsset devices subsequently became the first to be formally approved by airline and industry regulators. Those PED-ARC regulations are still in place today, and OnAsset continues to maintain the largest network of airline approvals in the business.

Always Innovating

Following FAA and European Aviation Safety Agency approval, OnAsset’s footprint in aviation grew rapidly. At the same time, OnAsset’s leaders were in the lab, innovating to stay ahead of the curve. With eight patents under its belt already, the company was awarded another six patents in one year (2014) for innovations in wireless technology that made it possible to track shipments despite wireless communications gaps. OnAsset created a workaround so customers would always have the valuable insight they trust OnAsset to deliver.

Spanning Industries

The company went on to win awards and expand into healthcare, building partnerships with leading pharmaceutical companies to ensure the safe and secure delivery of drugs for clinical trials to sites throughout the world. Those relationships have expanded over the years and created opportunities to support the most important shipments of 2021 – the COVID 19 vaccines.

Today OnAsset remains in a class of its own, as both the hardware and software OEM for all aspects of its asset management solution. It uniquely provides piece-level, detailed insights on customers’ valuable shipments so that they can see where each piece of their shipment is and what condition it’s in…anytime, anywhere.

At its core, OnAsset is innovative. It has grown purely on the strength of its cutting-edge technologies. From 2007 to today, OnAsset has earned 17 patents for its asset management innovations.

Patents & Trademarks Owned by
OnAsset Intelligence, Inc.​


1) US 7,233,247 Method and system for employing radio frequency tags in automated applications – this patent covers the idea of a radio frequency identification device that is capable of communicating with two different types of radio frequency identification tags (for example, the SENTRY unit can talk to both passive and active radio frequency tags) while also being capable of sending that information over 2 or more types of connections to an external system.

Essentially it covers a device that can read data from multiple types of radio frequency tags while concurrently forwarding information to external sources over 2 or more connections. In addition, this captures the idea of triggering external systems based on reading radio frequency tags. In effect any device that reads multiple types of radio frequency tags and can communicate that data over 2 or more connections would be infringing this patent. This patent has far-reaching implications for near field communications as well.​

2) US 7,475,806 Method and system of universal radio frequency communication – this patent covers a unique modular plug-and-play architecture. Typical plug and play devices require additional software support on the primary device to work properly (for example – Windows has all of the necessary software drivers to recognize and communicate with a USB stick when plugged into a computer – if these drivers were not standard with every copy of Windows then nothing would happen when it is plugged in). This patent covers a plug-and-play approach geared toward modular radio frequency identification devices where the modular component itself includes all the necessary software drivers so that the main system doesn’t need to have drivers installed or updated. Effectively the modular component contains all of its own information so it doesn’t need to have the drivers – this allows a user to deploy a modular system that does not require software updates to support the use of new modules and future functionality. This patent means that a computer does not need to be updated to use new devices in the field.​

3) US 7,538,681 Method and apparatus for monitoring containerized ID tagged assets – this patent was designed to protect the concept of converting an unintelligent container (whether a small hand carried container or the largest of shipping containers) to a Smart Container. This intellectual property covers an adaptable antenna system that is capable of reading radio frequency tags inside the container (regardless of the size or configuration of the container). The system allows the radio frequency antennas to be dynamically arranged so the spacing and configuration can be adjusted to create compartments and to maximize the configuration of the unit. This assures the best possible radio frequency performance, regardless of the frequencies the radio frequency tags are using. Effectively, this patent protects what is a configurable “smart” box that can be adjusted based on the items you are putting inside the box to ensure the best possible system performance. ​

4) US 7,652,576 Method and apparatus for locating and/or otherwise monitoring an ID tagged asset’s condition – this patent covers the idea of a tracking device that is intelligent enough to determine on its own when it should report information (most devices simply report on a pre-determined time basis or only when they are queried – what we have here is a unit that uses onboard intelligence to decide when it will report). This patent also includes the concept of including a link (think Google/Bing type ad) along with the report to address anomalies that may be occurring (imagine a unit reporting back that a pharmaceutical shipment is about to go out of temperature compliance, this would allow the company to communicate that specific information and offer a link to localized vendors that can provide service to save the shipment). This also covers the concept of sending the information to a 3rd party insuring entity (this would link insurance companies directly to the information which could yield cost reductions).​

5) US 7,791,455 Method and apparatus for autonomous detection of a given location or situation – this patent is what we refer to as FlightSafe®. It covers the idea of sensing operational aircraft and deactivating any transmission capabilities of the device. This patent allowed us to be the first company to receive a letter of No Technical Objection (NTO) from the FAA for using a cellular tracking device on board aircraft with full compliance to avionics regulations, and has allowed OnAsset to maintain market leadership by achieving formal approval for using our solutions on aircraft with major global commercial airlines. ​

6) US 8,061,607 Method and System of universal radio frequency communication - this is a continuation of patent 7,475,806 that further refines the concept of modular plug-and-play architecture.​

7) US 8,169,299 Method and apparatus for neural activity identification - this patent is what we refer to as HFID (Human Frequency IDentification). It covers the idea of sensing the naturally occurring radio frequency signals emitted by a living biological entity and reducing the sensed signal to a unique identification number using a mathematical algorithm. It further covers the concept of using such analysis to determine both mood and health of the individual. This patent is incredibly broad in its possible application, and covers applications like biometrics, security, encryption, digital signatures, dynamic biological response and targeted personal frequency communication. ​

8) US 8,502,672 Method and apparatus for performing predetermined action by a device upon completion of given job functions – this patent covers the idea of using sensor event analysis to enable intelligent tracking devices to understand those sensor events in context, and to subsequently trigger automated functions. The whole idea is that in the future packages are likely to be “smart” and include their own autonomous tracking technology. The natural evolution of this path is that packages will become self-delivering (effectively the package will call UPS and instruct them on where it can be picked up, where it needs to be delivered and how it needs to be handled – all without any human intervention). ​

9-15) US 8,626,193; US 8,655,378; US 8,818,351; US 8,838,065; US 8,868,102; US 8,886,215; US 8,886,216 - Method and Apparatus for tracking a transported item while accommodating communication gaps – This family of patents covers many practical aspects of systems that can intelligently detect, analyze and autonomously respond to the characteristics of localized wireless infrastructure available to them. Among the concepts covered are: (i) the idea of predicting wireless communication coverage gaps by mathematically determining when they are likely to occur; (ii) the idea of using a first type of location determination while moving, and a second type while stationary; (iii) the idea of analyzing sensor information to predict if an important event is likely to occur while in a wireless coverage dead zone; (iv) intelligent control of how a wireless device attempts to calculate its position based upon whether it determines that a particular positioning technology can be utilized in a given area; (v) the concept of using a smart device that can notify interested parties that it is approaching an area of unreliable or nonexistent wireless coverage; (vi) automatic reduction in the amount of times that the wireless device uses its radio to report data in real time when it autonomously determines there is no chance of successfully sending a report it is located in a dead zone; and (vii) using the network control system (i.e. not the mobile device but rather the wireless network itself and/or the system controlling the operation of the wireless network) to predict when the mobile unit is likely to enter an area of reduced or no wireless coverage and thus inform an interested 3rd party of the impending coverage issues.​

16) US 9,020,536 Method and Apparatus for tracking a transported item while accommodating communication gaps – this patent continues the ideas of 8,868,102 and 8,886,216 in applying the concept of predicting both location and time at which a device may be subject to a future communication coverage gap so that the device can take appropriate actions (such as changing its reporting interval such that a report is attempted both immediately before entering a coverage gap and immediately after exiting a coverage gap). In addition it covers the important concept of analyzing sensor data that may be trending toward a threshold of concern and sending an interested party a pre-warning that the threshold is likely to be violated during the period of time the device is in a coverage gap. ​

17) US 9,349,270 Method and Apparatus for Confirming an asset is associated with a given transportation structure – this patent covers using radio beacons to determine when a tracking-device-monitored package is loaded onto or taken off of a transportation vehicle, and modifying the operation of an associated tracking device as a result. ​


OnAsset (#3,813,372 and #3,891,924), FlightSafe (#3,978,933 and #3,905,566), OnAsset Intelligence (#3,813,373), ContainerSafe (#3,978,934 and #3,901,832), NexBox (88/889,136, 88/889,155)​, Cargo Edge (90/668,317 & 90/668,340)


OnAsset, ContainerSafe, FlightSafe​, NexBox


OnAsset Intelligence, SAVR Communications, SENTRY, FlightSafe, ContainerSafe


Since its inception, OnAsset has been sustainability driven.

From what fuels their fleet to what goes into a landfill, customers want to do the right thing by the environment. While convenient and cheap, single-use asset management solutions complete with batteries and electronic control panels often end up in landfills which contributes to soil contamination and water pollution.

OnAsset has always been about high-quality, reusable asset management devices. And it’s working to make reusability simpler through a dedicated focus on reverse logistics. In the second half of 2021, OnAsset will launch NexBox, a reverse logistics solution that makes it easy for customers to collect and reuse Sensors, Loggers, Sentinels, and SENTRY FlightSafe devices.

OnAsset strives for zero waste and maximum reuse and recycling of technologies. ESG, it's who we are.



We’ve designed our devices, API, and cloud platforms with security and operability at the fore.

Our devices and API meet the requirements of 21 CFR Part 11 and Annex 11 delivering secure systems for storing, accessing, retrieving and analyzing sensor and shipment information.

We leverage best-of-breed enterprise cloud technology using Microsoft Azure to support our solutions. The cloud allows us to securely store and manage data, efficiently run applications, deliver content and support our Enterprise API.

All of our devices support security-at-the-edge by employing a variety of data encryption and protection techniques.

The Azure Cloud provides compliance with the following standards:

Approved by airlines throughout the world

OnAsset got its start in aviation and, as a result, is approved by more airlines than any other asset monitoring technology provider. Our products are fully compliant with federal regulations and documentation requirements. Many of our airline partners also use our products within their cargo, ground support and MRO operations.

We are approved by the following airlines and regulators.

Federal Aviation Administration

In the U.S., to comply with Title 14 of the Code of Federal Regulations part 91, 91.21. Section 91.21 established because of the potential for portable electronic devices. Also, AC No: 91.21-1D where OnAsset devices are in full compliance with Section 10 Cargo-Tracking Devices, data loggers, radio frequency identification (RFID), and electronic bag tags.


European Aviation Safety Agency

Europe, Regulation (EU) No 216/2008 of the European Parliament and of the Council of 20 February 2008 details that Acceptable Means of Compliance are non-binding standards adopted by the Agency which illustrate the means to establish compliance with Regulation (EC) No 216/2008 and its Implementing Rules. AMC1 CAT.GEN.MPA.140 Portable electronic devices states; Before an operator may permit the use of any kind of PED on-board, it should ensure that PEDs have no impact on the safe operation of the aircraft. The operator should demonstrate the PEDs do not interfere with on-board electronic systems and equipment, especially with the aircraft’s navigation and communication systems.